Prime Events · Finland2021–2022
Proving an event worked, in numbers.
Event Metrics gives organisers the tools to measure an event — ticket sales, attendance, engagement, social impact — and the site had to sell that in a scroll.
What we built
01
Product made visible
Dashboard and report views shown as the product, not described in prose.
02
A path to signup
Feature, proof and signup sequenced so an organiser can decide in one pass.
03
Video that carries it
Produced walkthrough footage doing the explaining the copy can’t.


